Case Study
1,000 m² at the industry’s most important trade fair.
Wilhelm Layher GmbH & Co. KG Exhibition stand, bauma Munich, 1,000 m², 2025
Wilhelm Layher GmbH & Co. KG and FREUNDE Messebau GmbH
For Wilhelm Layher GmbH & Co. KG, bauma in Munich is the industry’s most important trade fair – every three years, for seven days, in direct competition for attention.
We have supported Wilhelm Layher GmbH & Co. KG as its stand-building partner since 2022 – most recently at bauma 2025 with a 1,000 m² presence. Wilhelm Layher GmbH & Co. KG commissioned us to plan and deliver the entire trade fair presence – from the first sketch to handover on opening day.
The collaboration is cooperative, reliable and built to last.
Project at a glance
- Trade fair & location
- bauma Munich, 2025
- Project duration
- Planning 11 months, installation 14 days
- Stand area
- 1,000 m², 260 m² of it double-deck
- Scope of services
- Concept, design & model making, production, graphics, logistics, installation and dismantling
A year of preparation. Two weeks of non-stop work.
- 11 months
- preparation and planning
- 16 people
- installation crew on site
- 1,000 m²
- stand area, double-deck
“Thanks to your support, bauma 2025 was a complete success. I would like to thank you and your team most sincerely for the cooperative and successful collaboration. With your experience, your commitment and your flexibility, you played a major part in making the trade fair run smoothly. We particularly appreciate your personal commitment during planning, installation and dismantling, and on site during the show. We received a great deal of praise from our customers and colleagues, which we would like to pass on to you here. Many thanks for everything!”
Rebecca, Marketing Manager, Wilhelm Layher GmbH & Co. KG
Your contact
Klaus Maier
+49 (0) 7031 632 03-80
klaus.maier@freunde-messebau.de
FREUNDE Messebau GmbH, Friedenstraße 11, 71069 Sindelfingen, Germany